COLOR WOW Extra Strength Dream Coat Ultra-Moisturizing Anti-frizz Treatment

What it is: A powerful treatment that keeps extremely dry, dehydrated hair and curly- and coily hair types silky, glossy, and frizz-free.

Hair Texture: Curly and Coily

Hair Type: Fine, Medium, and Thick

Hair Concerns:

– Dryness

– Frizz

– Straightening and Smoothing

Key Benefits:

– Powerhouse anti-frizz, anti-humidity treatment

– Locks in moisture, blocks out humidity

– Prevents hair from reverting back to frizzy/curly

Highlighted Ingredients:

– Proprietary Anti-Humidity Complex: Humidity-proofs, prevents frizz, adds shine, and provides heat protection.

– Polymer Blend: Creates a sealant, locks in moisture, and keeps humidity out.

– Glycerin: Powerful humectant moisturizes to help prevent dryness.

Ingredient Callouts: Free of parabens, formaldehydes, formaldehyde-releasing agents, phthalates, mineral oil, retinyl palmitate, oxybenzone, coal tar, hydroquinone, sulfates SLS & SLES, triclocarban, triclosan, and contains less than one percent synthetic fragrance. It is also vegan, gluten-free, cruelty-free, and comes in recyclable packaging.

What Else You Need to Know: This treatment has a groundbreaking, heat-activated technology that provides powerful humidity-proofing, plus added moisture. It seals the cuticle and locks in moisture to keep extremely dehydrated and curly and coily hair types smooth, sleek, and frizz-resistant, even in the highest humidity.

Fragrance Description: This treatment is unscented.

Suggested Usage:
-Requires blow-drying with tension to activate.
-Shampoo, condition, and blot dry with towel.
-Divide hair into sections.
-Spray liberally and evenly on damp (not wet) hair to completely saturate.
-Do not apply other styling products while the hair is wet.
-You can apply styling products after blow-drying.
-If using straightening iron, heat should not exceed 380 degrees F (190 degrees C)
-For best results, use every three to four shampoos.